Film, TV and Virtual Production Studios in London - Broadley Studios
Film, TV and Virtual Production Studios in London - Broadley Studios
Film and TV Studio in London - Broadley Studio

Video Calls: Getting the Best Look from Your Webcam

By Richard Landy

Video Calls, webcasts and live streaming have truly come of age since the pandemic. But how do you make sure you get the most out of your webcam?

Checkout our guide below on how you can get the best look for your webcam, especially when webcasting.

First things first though, please remember to wear the same outfit for the recording and for any live broadcast if you do one.


video calls guide

Positioning is KEY!

Try to get the best (most flattering) angle possible.

Keep the camera level with your eye… either by sitting the laptop on books, or using a desktop PC that is at eye level.


video call background

It might sound obvious, but make sure that your backdrop doesn’t have anything you don’t want people to see.

Find a nice backdrop that isn’t too distracting, and try to avoid positioning the camera with a window in the background as the webcam will struggle. If you have the time you can dress in things for your shot, but a simple plain wall is just as good.


You don’t need a fancy or expensive microphone or studio, but finding a nice quiet space in your house, that isn’t too echoey will provide clear audio for your presentation.


If you have the facilities to have a usb mic, or lapel mic that’s great, but it’s not essential.


Again this doesn’t need to be complex, but try to find a good source of soft light like a lamp that can light your face… if you are conducting a livestream or webcast, we can advise on this before we start, but having a good light source on your face, and something to light the background will give a professional looking video feed.

webcast lighting

The picture above shows how a simple household lamp can still provide a flattering light for your video feed.

FAQ: How to Prepare for Video Calls?

Video calls, live streaming, webcasting...

They are now very much a part of modern life and offer new ways to communicate. But it's easy for things to go astray. After all, you don't want your audience thinking about your backdrop or struggling to hear you rather than focussing on your message.

So, to make the most of your video calls and live streams, remember:

1.  Make sure you take care of continuity - look the same
2.  Position yourself with care for your webcam
3.  Prepare your background so you don't distract your audience
4.  Consider the sound and audio quality of your voice calls
5.  Make sure your live stream is well lit

And like all forms of communication, pre-planning is vital to ensure that you deliver an irresistible message without confusion, technical issues or distractions.

Broadley Studios - THE Video Calls & Live Streaming Experts

Looking to run a livestream using video calls and need the help of experts?

We have run countless livestreams for a wide range of organisations including the United Nations, Lego, Lady Gaga, Amazon Music and MTV. So we have the experience and expertise you are looking for.

To get a flavour of what we can do for you, check out our latest showcase and studio specs. Or take a virtual tour of our studios.

And feel free to reach out to us at +442077255858 or email us at [email protected] to learn more about how we can help your next project.

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