The concept of the Metaverse is accelerating the advances in Cloud Computing, Artificial Intelligence, Camera Tracking, Blockchain, Machine Learning and PC Processing Power. With all this technological progress and the pairing of new camera tech with a beautifully advanced gaming engine, the world of content creation and virtual production is being totally disrupted.
In simple terms Virtual Production allows content creators to point, shoot and record or broadcast live action from within the Metaverse. Whatever world or location you can imagine then virtual production puts you there, your imagination is your only limit here.
Using Virtual Production, either for all or part of the production workflow, allows for a level of production flexibility, adaptability and contingency as never seen before. Here at Broadley we have an 'agile' approach to Virtual Production, focusing on flexibility and speed of production. Resulting in a significant cost saving solution and heightened production values.
For filmographic productions, we can typically shoot 80 plus takes a day in multiple Metaverse locations, deliver rough cuts within minutes of wrap and can replace an entire films CGI background in hours, all whilst maintaining the highest quality.
For multiple camera broadcast productions, we can record or broadcast live from our studio utilising our fully operational studio gallery and crew.
Whether you are filmmaker, producer, social media influencer, advertising creative, events director or from corporate communications, there are huge opportunities to use the Metaverse as a location.
However, it is very likely you are unaware of all the possibilities.
