Case Study: She-Hulk Social Media Content: The Green Room

Client:

Content Creator Studios

Solution:

Multi-camera As-live social media content

Date:

September 2022

She-Hulk Social Media Content Brief

We allocated our spacious, full tech spec Studio 1 for the filming of a 3 part mini-series and social media content, delivering studio, tech, crew and final edits of a spirited talk show on all things She-Hulk; her story, how fans relate, wild possibilities around plotlines. Presented by seasoned YouTuber @EstAreLIVE a self-proclaimed ‘London born, Lagos raised, spontaneous and slightly outrageous individual’ the vibe was lively yet cosy, overall aiming to produce an intimate fan feel with all the stylish colour pop She Hulk deserves.

The Tech

For this social media content, we used a range of tech for the capture, relying on our 5x Sony FX9 cameras, 1 x Sony X70, Blackmagic Atem Constellation, delivering a multi-cam TV show. Audio came via the Yamaha TF1 Sound Mixer, 3x Sennheiser Radio Mics, In Ear Monitors, 4K TV Screen. Our Full Lighting rig was equipped with Gemini RGB 2x1 panels, Kino Flo LED light panels, Astera Titan Tube Lights, Ianiro Fresnels. Quite the kit. We added on brand Green and Purple gels to throw colour over the final aesthetic.

Our Response

She Hulk is THE cult hit of 2022 for Disney. She's a super heroine for a new kind of female protagonist, not just bodily powerful, but spiritually empowering. She speaks directly to the #GirlBoss generation and juggles heroic success with cold hearted acceptance that life is complicated and modern dating sucks. Being She Hulk isn’t simple, put it that way.

With a script full of relevant, pop culture truths, comes a highly engaged, digitally native, global audience. Disney and Marvel Productions cherish fan culture, it’s a significant driver in what makes a show go stratospheric. ‘She Hulk – The Green Room’ was briefed in as a spin off show and social media content for fans, made bespoke to YouTube - the viewing hub of Gen Z – and potentially attract an audience in the millions. Broadley always produces TV for YouTube at the highest broadcast quality, reflecting the power of the platform.

Broadley used a range of tech for the capture, relying on our 5x Sony FX9 cameras, 1 x Sony X70, Blackmagic Atem Constellation, delivering a multi-cam TV show. Audio came via the Yamaha TF1 Sound Mixer, 3x Sennheiser Radio Mics, In Ear Monitors, 4K TV Screen. Our Full Lighting rig was equipped with Gemini RGB 2x1 panels, Kino Flo LED light panels, Astera Titan Tube Lights, Ianiro Fresnels. Quite the kit. We added on brand Green and Purple gels to throw colour over the final aesthetic.

She Hulk rules, we love her.

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Our Google Reviews

We're only as good as our last job.

Had a wonderful experience shooting at Broadley last week. The staff are super professional, friendly and helpful. The facilities are excellent, from the comfort and luxury design of the green room to the technical, spatial and ergonomic architecture of the studio. Broadley has such a great creative energy and flowing ambience - it’s a real joy to create there. Many thanks Maddie - Director SFUK

Sobriety Films UK
1/31/2023
Great studio with brilliant people! Highly recommend to anyone looking for studios, tech, green rooms, everything you need.

Gemma Nuvoletta
1/31/2023
Great full service production studios in Central London. They took care of all aspects of our multi camera live stream shoot and made it really easy for Us. The team were professional and friendly and we"ll definitely be back. Thank you

elena pugliese
1/07/2023
Thoroughly enjoyed the commitment and passion into helping me and my company bring some of our important and creative projects to life. Very experienced and proficient team

M Easy
1/07/2023
Had the pleasure of working with Richard and his team for a client in the US, and cannot recommend them enough. Being a freelancer and having worked with many studios around London I really appreciated their work ethic and professionalism, in addition to the caring and down to earth environment which is something of a rarity. Looks like I found my go-to studio in London!

Vittorio Haley
12/07/2022
Richard at the studio pretty much saved our shoot. Fitted us in so last minute and he and all the team were so helpful and accommodating both before and during the shoot. We used studio 1 which was spacious and fully equipped, cables, extensions, tape, you name it they had it. We needed the infinity cove to make an ethereal space, and the team pre set the lights so we had a lovely soft white wash ready to go saving us so much time. The space also had a green screen wrap that fitted the entire studio too which meant we actually ended up getting stuff we thought we'd need an extra studio day for. Best studio experience I've had.

Matthew Highton
12/07/2022
Really loved shooting here.. I bought in one of my luxury fashion clients in asking Broadley to deliver the full production brief, from concept to final edit for digital and social channel broadcasts. I chose Broadley for the amazing location too. Marylebone is just perfect for my clients to experience and on site the dressing & green rooms are cosy, nice touches. The team were incredibly helpful, experienced and super-skilled. Thanks to the state of the art in-house tech tech for camera, lighting, gallery, and the dynamic, flexible 2 studio spaces themselves, we're thrilled with the output. We'll be back soon.

Addi Merrill
12/07/2022
Amazing facilities, so accommodating and helpful with everything from start to finish

Charlotte Stafford
12/07/2022
Fantastic experience filming at Broadley and would highly recommend them to anyone looking for a centrally located London studio with great spaces (we were in Studio 2, perfect for filming presenter PTCs). Excellent facilities and customer service – and a big thank you from us at Hound Dog Films to Arjun and the team for looking after us so well. Looking forward to coming back for more.

Tim Juby
10/07/2022
Fantastic experience at Broadley and would highly recommend for the following reasons:Location - it's outside the CC zone, minutes from Paddington, Marylebone and Baker Street with car parking available nearby as wellStudio - two great spaces - we were in Studio2 which was perfect for filming interviewsFacilities - Green Room was great - screens and sound to monitor the shoot, workspace with high speed wifi, sofa, dressing room, and a wide selection of teas and coffeesCustomer service - this was the highlight for me - Richard, Arjun and the rest of the team were probably the most helpful and accommodating people I've ever worked with - nothing was too much!

Francine Heywood
6/21/2022